This is America

This is America

Bernoulli Finance’s engagement in support of mission-positive businesses would be incomplete if, from time to time, we did not address the larger goal of contributing to a more equitable and peaceful society. This feels particularly relevant in a time when racism, sexism, and homophobia seem to be having a ball sponsored by the most powerful in America. This piece is an attempt to use our core expertise – finding meaningful numbers and interpreting them simply – in the service truth in the public sphere.

The Supreme (Food) Court

The Supreme (Food) Court

The development of gourmet food halls represents one of the top current trends in the food industry. It is expected that by 2020 their number in North America will have multiplied four times from what it was in 2015. This trend reflects important changes in consumption preferences and habits. Millennials want healthy, artisan, and convenient meals, and they prefer eating in communal settings.  Does this mean that setting up shop in a food hall is the right idea for every small food business?

Corworking Fluff

Corworking Fluff

The emergence of coworking spaces might be the most dramatic manifestation of the way our work culture is evolving. It was recently reported that shared workspaces have been growing at a yearly rate of 20% in global cities. But what exactly is the appeal of coworking? In this piece, we explore the demand side of the industry, and ask: Are businesses need more than just cheap office space?

The World in Your Hand

The World in Your Hand

Nuchas is on a mission to bring delicious foods from around the world to the palm of your hand. Started in 2010, the company now operates four retail locations in NYC and a growing wholesale division that delivers its hot-pockets to stores, airlines, and trains. The story of Nuchas is special because it touches base on many of The Workshop’s core topics: bringing values into business, growing a product company, introducing novel foods to a market, balancing retail and wholesale strategies, and making other tough decisions between different growth paths.

The High Price

The High Price

When was last time you signed a project that did not feel under-budgeted, under-staffed, or too rushed. If you are a consultant, I'm guessing your answer might range from "never" to "eons ago". This piece explores the underlying reasons why pricing a consulting service is such a tricky affair and what can be done about it.

Crypto-Currently

Crypto-Currently

2018 might be remembered as the year when cryptocurrencies became more than just an obscure field lead by anti-establishment geeks. We have witnessed the emergence of the first Bitcoin billionaires, BlackRock is investing in the industry, and Facebook has lifted its ban on the cryptocurrency ads. Is it time for your small business to start accepting cryptocurrency payments?

Selling Online, Cont’d

Selling Online, Cont’d

You’ve done your homework, you’ve paid web developers and graphic designers to make you a website, you tinkered with the settings on the CMS site and wrote customer service SOP’s. Now you are a proud owner of your own working e-commerce site. What else? How about joining an online marketplace and getting in front of a lot more people! Here are some of the What, where, who, when and how’s.

Sharing the Pie

Sharing the Pie

A recent USDA study concluded that out of every dollar spent on food in the US, only 7.8 cents goes to farmers. More worryingly, this figure has been on a downward slope for years, largely because of the continuous rise of prepared and convenience foods.

The Gentle Simmer

The Gentle Simmer

Does food innovation pay off? The domineering tech industry has gotten us all fixated on “innovating”, “disrupting”, and “going viral”. We tend to forget that consumer habits evolve differently across industries. In food, the broad adoption of new products is often a years-long process, which translates into major risks for the entrepreneur. In this piece, we explore those risks and how to build a winning strategy around food novelty.

Reinstating the Balance Sheet

Reinstating the Balance Sheet

Here's to the Balance Sheet! Often misunderstood, considered by many as the pariah of financial reports, yet oh so useful to the brave heart who takes the time to look beyond the surface at the wealth of information it carries. It is in the spirit of addressing this historical injustice that Bernoulli Finance put together a simple infographic that will tell you all you've been missing!

Growing with Style

Growing with Style

Growing and expanding one's services while establishing core functions and building a solid business identity is a fine balancing act, which depends largely on having the right people strategy. Erica Taylor of TINSEL Experiential Design shares key insights on how TINSEL was able to navigate this challenging area of entrepreneurship.

High Hopes

High Hopes

In 2017, legal cannabis became the fastest growing industry in the US’s modern history, with a 25% increase in sales from 2016. And, the prospects for 2018 are looking even brighter, with California having just joined the group of now nine states that have legalized recreational cannabis. If you are an aspiring cannabis entrepreneur, this piece is for you. We’ve compiled a few thoughts that you might find useful as you prepare to jump into the weeds!

Inventory Ratios

Inventory Ratios

Building on our earlier article on inventory management, we now consider a quantitative approach: ratios. Inventory ratios help precisely measure and manage your stock levels and improve performance, cash flow, and profitability. Here we explain the 4 inventory ratios that every inventory-carrying company should keep in mind.

Meet the company that changed the way a country looks at its food

Meet the company that changed the way a country looks at its food

In 2016, Travel + Leisure magazine designated Beirut as the best international city for food, with a special mention to Tawlet, a farm to table operation created by Souk el Tayeb. During my last trip to the Middle East, I sat with Souk’s General Manager, Christine Codsi. This is not just a story of passion, dedication, and skill, but one that contains key lessons on shared leadership, business planning, and operational flexibility.