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You’ve done your homework, you’ve paid web developers and graphic designers to make you a website, you tinkered with the settings on the CMS site and wrote customer service SOP’s. Now you are a proud owner of your own working e-commerce site. What else? How about joining an online marketplace and getting in front of a lot more people! Here are some of the What, where, who, when and how’s.
Does food innovation pay off? The domineering tech industry has gotten us all fixated on “innovating”, “disrupting”, and “going viral”. We tend to forget that consumer habits evolve differently across industries. In food, the broad adoption of new products is often a years-long process, which translates into major risks for the entrepreneur. In this piece, we explore those risks and how to build a winning strategy around food novelty.
Here's to the Balance Sheet! Often misunderstood, considered by many as the pariah of financial reports, yet oh so useful to the brave heart who takes the time to look beyond the surface at the wealth of information it carries. It is in the spirit of addressing this historical injustice that Bernoulli Finance put together a simple infographic that will tell you all you've been missing!
Growing and expanding one's services while establishing core functions and building a solid business identity is a fine balancing act, which depends largely on having the right people strategy. Erica Taylor of TINSEL Experiential Design shares key insights on how TINSEL was able to navigate this challenging area of entrepreneurship.
In 2017, legal cannabis became the fastest growing industry in the US’s modern history, with a 25% increase in sales from 2016. And, the prospects for 2018 are looking even brighter, with California having just joined the group of now nine states that have legalized recreational cannabis. If you are an aspiring cannabis entrepreneur, this piece is for you. We’ve compiled a few thoughts that you might find useful as you prepare to jump into the weeds!
In 2016, Travel + Leisure magazine designated Beirut as the best international city for food, with a special mention to Tawlet, a farm to table operation created by Souk el Tayeb. During my last trip to the Middle East, I sat with Souk’s General Manager, Christine Codsi. This is not just a story of passion, dedication, and skill, but one that contains key lessons on shared leadership, business planning, and operational flexibility.
It’s been said that an entrepreneur is someone who jumps off a cliff and builds a plane on the way down. Running your own business takes time and energy to plan, manage, execute, and, yes, worry. Even though worry and stress can be par for the course, Bernoulli Finance is here to help reduce some of the worries of having an independent business so you can focus more on getting the job done. We have listed here some tips to help keep anxieties in check.
For almost two years, Bernoulli Finance has had the privilege to work with Devoción and witness firsthand how the finest and freshest coffee makes its journey from Colombia’s most inaccessible zones to a continuously expanding list of locations around the world. It seemed high time that we shared a glimpse of this wondrous enterprise in our Workshop. We sat with Devoción's founder and CEO and chatted about challenges, achievements, and the dots in between.
When you’re first starting out, making sure all your record-keeping is in order can seem like a tall task. Invoices, expenses, inventory, employee payments… it can be daunting. But, knowing where your business stands is essential to the health and wellness of your company. So, let’s break down bookkeeping once and for all. Shall we?
Most people have a sense of what depreciation is. We have all experienced it in one form or another in our daily lives. Your brand new car loses some of its value - it depreciates - as soon as you drive it off the lot. But do you know how businesses calculate depreciation, and how they use depreciation to improve their finances? This blog entry is a simple digest of what you ought to know!
